Stage is the best achievement in a long time and begins the enterprise cycle for the sixtieth Anniversary Version in 2023
São Paulo, September 2022 – Equipotel 2022 ends on the sixteenth with vital numbers, each when it comes to guests and exhibitors. This version set an essential report: a satisfaction index of 90% and a loyalty index, which measures exhibitors’ intention to return, 81%, the best degree within the occasion’s historical past, ranges on par with different main RX achievements akin to Automec and the Biannual E-book.
On this case, NPS (Internet Promoter Rating), a strategy that assesses suggestion ranges, recorded progress of 30%. “That is, for sure, one thing spectacular, particularly contemplating the Equipotel is the primary enterprise honest in Brazil, with virtually 60 years. These outcomes reaffirm the occasion’s place as an important hub for the hospitality enterprise in Latin America and a considerable return for manufacturers investing in exhibition area,” stated Mayra Nardy, portfolio director at RX.
In whole, 40 thousand leads have been generated for exhibitors and R$ 120 million in enterprise is projected within the subsequent six months, 30% of which closed within the 4 day occasion, held between September 13 and 16, on the São Paulo Expo ( SP). Along with a mean of 10,000 each day leads, reported enterprise quantity exceeds the earlier version by 30%, with 85% of manufacturers exhibiting with constructive prospects for negotiations within the coming months.
“Stats solely make official what is feasible to see and really feel within the pavilion. We undoubtedly do a number of editions, the place the essence of hospitality is translated into options for various segments and, in fact, changed into enterprise. A lot in order that through the occasion itself, many manufacturers have confirmed their participation within the sixtieth anniversary version, which could be very strategic, as a result of at this level they’ll select the area within the manufacturing unit”, explains Daniel Pereira, supervisor of Equipotel.
This version options greater than 320 manufacturers and reveals over 3 thousand merchandise in sectors akin to: structure and ornament; laundry and cleansing; home equipment, home equipment and kitchens, know-how and safety; service and upkeep; and leisure, well-being and private hygiene.
Three rooms are additionally supplied to advertise enterprise: Conecta Membership, Equipotel Enterprise Spherical with Resorts Brasil members and the FOHB Procuring Assembly (Brazil Resort Operators Discussion board) – this room registered the participation of 21 buying firms, 65 suppliers, in 302 conferences with a enterprise expectation of R$ 11 .4 million within the subsequent 12 months.
By way of visits, 18,339 professionals from the hospitality sector have been registered, with 85% of the general public having decision-making energy, 70% in management positions and 60% with funds to barter through the exhibition.
Beneath, opinions from exhibitors and guests:
Of their second participation within the occasion, Colchões Ortobom introduced a line of mattresses produced completely for the lodge sector, together with the Orthotel Dupla Face, the most recent launch with a bar that doesn’t permit the mattress to sag when company are sitting or standing. and materials that settle for anti-mite and anti-fungal, for folks with allergy issues. “The large distinction we see is the variety of guests it receives. We’re very pleased with the general public not solely at our sales space, however on the exhibition generally. The occasion has grown and we hope to proceed to develop much more”, stated André Fernandes, nationwide lodge supervisor at Colchões Ortobom.
With 100 years of expertise in bedding, desk and loo merchandise, Altenburg has probably the most distinguished of its 300-thread line, daring robes and towels for luxurious accommodations, in distinct finishes. On the motion on the sales space, Rose Molon, the producer’s nationwide lodge supervisor, revealed: “We welcome a extremely certified public who desires to funds, shut the deal. We left the present with glorious outcomes. We got here with a enterprise goal, however we additionally prioritize our prospects who’re already companions. Negotiations do not all occur on the honest, they’ll last as long as three months after the occasion. We imagine that in sixty days, at most, we’ll exceed the set aim by about 10 to fifteen%.
The primary attraction of Mendoá Goodies, an organization based mostly in Ilhéus (BA), which develops treats for suites and receptions within the lodge sector, is natural chocolate, reward traces and personalised labels. “The market is booming, we obtain guests from all different states and international locations, akin to Argentina, Uruguay, Portugal and even Canada. If a 3rd of the guests who handed by the sales space made a transaction, that might be superior. Our expectations have been exceeded 100%”, stated Antônio Vieira Júnior, business supervisor.
Testimonials of different exhibitors at: https://cutt.ly/dVzedTD
Company occasions coordinator at Accor Inns, Camila Nadal Rossitto, has labored within the space for 17 years and often visits Equipotel searching for updates. “A lot of our suppliers have cubicles on the occasion and we got here searching for one thing new, extra centered on know-how that facilitates governance crew work. We’re additionally taking a look at facility suppliers, with sustainable merchandise and I actually like that. We wanted merchandise like much less plastic and we noticed an exhibitor carrying a line of cotton swabs and a bamboo toothbrush. It has a public profile searching for these merchandise and it’s our accountability to supply options with higher ecological consciousness.”
Different visitor testimonials at: https://cutt.ly/TVzeCre
On this challenge, Hospitality Seal highlights options from 32 manufacturers based mostly on innovation, design, sustainability, know-how, economic system and value, for a variety of hospitality companies, akin to essentially the most sustainable moist cleansing gear for dry cleansing, flotation capsules, furnishings with eco-friendly merchandise. merchandise, mattresses, clever platforms for administration and upkeep administration, and bedding, desk and loo fixtures, such because the Bonna porcelain line, with plates imported from Turkey with unbreakable benefits and a lifetime guarantee, enabling value financial savings in merchandise alternative.
Advertising director at Bitz, a lodge automation firm, Christian Caires highlights one other instance of a product receiving a seal: the Digital Governance app, which caters to all service wants of the lodge sector, from checklists to plain suite cleansing, every now and then, consumed product launches. by company, facilitating checkouts, upkeep requests, even notifications of forgotten objects. This protects time and offers a greater high quality of visitor expertise, comfort, high quality and requirements within the governance course of.”
Expertise and Content material
Along with the exhibition area, Equipotel has experiences as points of interest, such because the Design Suite, which brings the idea of neuroarchitecture right into a full-size area with present ornamental traits, and the Digital Expertise Room, the place guests can get to know two fashions by way of the digital actuality suite. In addition they have entry to content material days with lectures at Enviornment Hospitalidade, BCB Xperience, Motel Xperience, Estúdio Equipotel, Company Governance Workshops, Hospitality Expertise Gear and Enviornment Expertise, along with the Nationwide Resort Congress (Conotel).
On Wednesday (14), the second day of the occasion, the sixtieth version was introduced, which can happen from 19 to 22 September 2023, in its new dwelling: Expo Middle Norte, in São Paulo.
Extra info at https://www.equipotel.com.br/.
RX builds companies for people, communities and organizations. We use the ability of face-to-face occasions, combining information and digital merchandise to attach individuals who supply enterprise experiences and alternatives by way of greater than 400 occasions held in 22 international locations and 43 totally different financial sectors. She is enthusiastic about making a constructive impression on society and is dedicated to creating an inclusive work atmosphere for all. RX is a part of RELX, a world supplier of information-driven evaluation and choice instruments for professionals and company prospects.